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Home » CineEurope 2021: “We Love Cinema!” Tour extends to Barcelona

CineEurope 2021: “We Love Cinema!” Tour extends to Barcelona

As the “We Love Cinema!” tour continues its journey across Europe, the Ushio team is on the way to Spain’s City of Counts. The Centre Convencions Internacional Barcelona (CCIB) hosts Ushio at CineEurope, from 4–7 October 2021. Following last years’ online event and the subsequent delay this year, Ushio’s entire European Cinema Sales team will be in attendance. The Ushio team will be found throughout the exhibition at booth 200.

Ushio’s CineEurope 2021 Team

Ushio EuropeJob van der Heijden, Agata Michalak, and Sam Rogers
Ushio FrancePierre-Olivier Bancal
Ushio GermanyWitali Heinle
Ushio U.K.Graham Shute

Representing 42,000 screens across 38 countries, the CineEurope conference and trade show is a vital stop on the movie circuit, as it brings together the pick of the European. Usually held during the summer, cinema chiefs, studio executives, key industry suppliers, and movie stars descend on Barcelona for exclusive screenings, product unveilings, and networking opportunities.

Celebrating recovery progress at CineEurope 2021 as face-to-face exhibitions return

The ecosystem of our Cinema industry has taken a beating since the last face-to-face CineEurope, in 2019. Coming off the back of the Avengers finale, in April that year, screens were at full capacity. Now, that last blockbuster season feels like a distant memory.

Since then, diligent screen owners and their staff tirelessly adapted to ever-changing regulations and closures. From popcorn producers to soft drink sellers, production studios to lamp manufacturers – and, of course, the vital network of distributors across Europe – we have all been affected in some way.

The worst is behind us, but some screens may never reopen their doors again. The impact will be felt for years to come. Those who continue to rebuild during the post-lockdown recovery period will need to rely on each other.

Ushio’s Cinema Sales Director, Job van der Heijden, is confident that the event will help to bring back to a sense of normality to the industry: “As a leading team in the EMEA Cinema projector lamp market, much of our pre-pandemic time was spent on the road. Back then, attending exhibitions, meeting with partners, and maintaining a close relationship with the industry was a part of daily life.

It is very encouraging to see important shows, like CineEurope, returning with regularity and we are eager to see our contemporaries again. Remember, whether you are attending exhibitions or not, my team and I are there to help during Cinema’s post-lockdown recovery period. If you have any questions or requests, get in contact with us.”

During the event, Ushio will be promoting its full projector lamp collection, including the highly advanced DXL/LU LUMINITY series.

Film Projector Lamps

  • UXL: Durable and reliable, power ranges from 500 W–10,000 W
  • UXL/H: Highly efficient, choose between 50% extended lifespan or 30% more lumens
  • UXW: These high-pressure xenon short arc lamps are our only water-cooled cinema lamps to date, capable of coping with input power ranging from 10–30 kW. UXW lamps are ideal for giant screen cinema projection solutions

Digital Projector Lamps

  • DXL: the powerful workhorse of cinema industry, fire up the projector and let this lamp series do the rest
  • DXL/L: Long lifetime, low maintenance, and minimal lamp replacements
  • DXL/LU: The most advanced lamp series in the Ushio collection, DXL/LU LUMINITY lamps offer up to 500 additional warranty hours. These lamps usher in a new era of unprecedented quality and profitability for cinema owners. The new DXL/LU series takes the concept of long lamp lifetimes to the extreme, by refusing to sacrifice performance to achieve it

Can’t wait until CineEurope begins? Get up-to-date with Ushio’s xenon cinema lamp collection, by downloading our latest Xenon Cinema Projector Lamp brochures here (available in French, English, and Russian).

Find the Ushio Cinema team, at CineEurope’s booth 200, located close to entrance 031 and the entrance to the focus sessions. See you there!
Find the Ushio Cinema team, at CineEurope 2021’s booth 200, located close to entrance 031 and the the focus sessions. See you there!

Contact Ushio about xenon cinema projector lamps!

If you would like to make an enquiry regarding Ushio’s xenon cinema projector lamp solutions, contact Ushio’s regional experts via the following links:

EMEA: https://www.ushio.eu/contact/
Asia: https://member.ushio.co.jp/en/members/contact/product-led
United States: https://www.ushio.com/contact-us/